Showing posts with label real estate. Show all posts
Showing posts with label real estate. Show all posts

Friday, June 27, 2014

Two Ways to Invest in Property When You Don't Have a Ton of $$ to Start Out With



by Dan Jensen
Relocation Services Director - Equity Northwest Properties Group

Investing in Real Estate is a dream for some, a practical activity for others, and the path taken by so many people over years and years of our Country's history to amass significant financial holdings and net worth!


Okay, so RE is a sound path to building your financial empire, but what if you don't have a ton of dough to start with? Is it still possible to invest in real estate?

Short answer is 'Yes Indeed'.

Example/Tool Number One - Option

You see a house you like that's for sale or may be soon... someone you happened to be talking with who said they need to sell their house in the foreseeable future but aren't quite ready at this point. Maybe next year after the kids finish the school year. You express interest in the "possibility" of buying their house and ask if they might consider selling you an Option to Purchase the home - say $500 for the option right to buy the home at a price you both think is "fair".

The Option can be good for any length of time, but let's say this one is good for one year. As time moves along, the value of similar homes increases just a bit, 5% in this case, and the agreed upon price you and the owner set is now a few thousand dollars less than "Fair Mkt Value" for the home. You run an ad in Craigslist offering to sell your Option for $2500 and whoever buys your Option owns the lower price for the house that you negotiated. Whether they exercise the option and buy the house or not, you've made a little extra that allows you to do 2 or 3 similar options and roll up the totals over time to "bankroll" your other RE investment strategies that do require a bit a coin to complete.

Example/Tool Number Two - Lease Purchase

You do your research and find a couple of houses that haven't sold for several weeks. One of the owners just lowered the price on their house to try to attract a buyer, and the other one is running ads that have words like "Urgent", "Hurry", "Must Sell NOW", and the like, telling you they really need to get out from under their mortgage.

You make a couple of calls and ask if they will consider you taking over their payments IMMEDIATELY and put together a Lease Purchase for 3-6 years. The IMMEDIATE relief from their next mortgage payment is enough to persuade one of the owners to accept your Lease Purchase proposal, you write it up with a "Fair" price for their home stipulated, and run a different ad on CL this time...

You're looking for a buyer-tenant for the house. You've made the first mortgage payment ($1600 or so) to your home owner, which buys you a month to find a suitable and interested buyer/tenant for the home.  Your Buyer/Tenant wants to own a home, but they can't get a mortgage for whatever reason, so your Lease Purchase offer makes home ownership possible for them as they repair their credit, season their time at their job, or whatever the case may be.

In short, your are providing them with the opportunity to own a home, something they deeply want, and in doing so, they are not only fulfilling the terms of your Lease Purchase agreement with your seller, but your new Agreement with your Buyer/Tenant is sweetened a bit and will yield money down and a little monthly cash flow for you as well. Well constructed and negotiated, there's likely another bit of cash for you on the back end of the deal when your Buyer/Tenant buys the house!

Not a bad deal throughout!

The details are key here, and too many to try to summarize here, but this Tool allows you to create 1.) cash in hand on the front end, 2.) cash flow throughout the agreement term, and 3.) profit spread on the back end when your Buyer/Tenant executes the purchase of the home.

In both examples above, you have never "OWNED" either home, but you negotiated "CONTROL"  OF both homes that results in PROFIT FOR YOU!

As small pieces of profit begin to add up, AND WITH SMALL amounts invested by you, it opens the door to additional Investment Tools that benefit from having more of a financial capability. We'll cover a couple of those ADDITIONAL TOOLS in our next post here.

In the mean time, get ready for a great Independence Day week ahead of us and thanks for checking out our blog!


Friday, June 13, 2014

Real Estate Investment 101- It's Not as Complicated as You May Think!

by Dan Jensen
Relocation Services Director - Equity Northwest Properties Group

This is a follow up to the May 30th post on Real Estate Investment.

I thought it might be useful to debunk some of the myths out there in the market place about complexity issues, need for huge financial reserves, "but the market is saturated with investors" issues, etc. By providing a short and simple overview of some of the investing strategies and processes within Real Estate, I'm hoping to stir your thinking and perhaps open doors of possibility as well! (Check back over the coming 3 Fridays)

When someone says, "real estate investor", what comes to your mind? Are you thinking Daddy Big Bucks finding great deals on huge commercial office buildings (are you thinking 'The Donald' about now?), or are you thinking about that little 87 year old lady you met last month who methodically purchased small rentable houses over 40 years of her lifetime and has been very comfortable financially for the last 20+ years living on the rents her tenants pay her every month?

Or maybe your thinking went right to the tanned fellow in jeans and work shirt who just finished remodeling that "fixer" he bought a month ago and who is about to 'flip' that property for a nice profit as a reward for his work?

There's no question that each of the above represents real estate investment. These and many other scenarios begin to describe the variety of paths you could choose to follow if you ever decided you'd like to invest in real estate. This is an especially important time to be thinking about such things, as we are highly likely to see a return to higher inflation rates in the USA, and real estate has traditionally been one of the most powerful protections against general economy inflationary cycles.

But most who think about investing in real estate don't ever put their thoughts into action. Lack of money is one concern. Not knowing a good deal from a "great" one is another concern. Carving out the time to do any kind of research and investing is another barrier for many.

Let's break it down in the days ahead and see if we can move beyond these "barriers" to RE investing.

Here's 3 pieces I'll be detailing in the weeks ahead...

1.) You CAN invest in real estate with VERY LITTLE MONEY in your bank account

2.) You CAN accumulate a strong RE portfolio, increasing your net worth steadily, over time.

3.) You CAN "Buy Low & Sell Higher", turning fixer properties into nicely remodeled properties. It helps if you're handy, but even if you're not, you can still invest in this way and make it pay.

Next Friday, I'll describe 2 tools that allow you to invest in real estate with VERY LITTLE MONEY.

Check back then, and as always... give us a call if you have questions. We love to help!

Have a great Father's Day weekend!


Friday, May 30, 2014

Have You Considered Becoming a Real Estate "Investor"?

by Dan Jensen
Relocation Services Director - Equity Northwest Properties Group


Certain words will often produce specific responses in each of us. "Good", "Bad", "Tall", "Short"... We each have our own understanding of what those words are describing, and there are some pretty dramatic differences in each description.

It's the same with the word "Investor".  What do you think of when you read the question, "Have You Considered Becoming a Real Estate Investor"?

     * Having a million dollars cash sitting in a strong box at home and looking for great real estate deals

     * Having ZERO dollars, but still being able to make stunning RE deals with "no money down"

     * Gradually buying one rental house after another over a period of years until exceptionally wealthy

     * Buying a great home at a great price, living in it, and watching the value grow into a retirement fund

The fact is, all 4 of these can easily qualify as "Real Estate Investments", and a dozen more descriptions in addition to these.

Investing in real estate is much more about your objectives in purchasing a property, and not so much about which path you decide to take in order to reach your objectives. Any of the four paths listed above can move you steadily toward the investment objective of building wealth and/or income. (two very different results, by the way!!!)

Most homeowners in the USA bought their home with no real thought of that purchase being a part of their wealth/income investment strategy. You want a great home for you and your family, and "yes", you're counting on your home to increase in value over the years that you own it, but it isn't really about investing in that house at all.

Then careers grow more rewarding, and the idea of a second home, a "vacation" home might begin to percolate in your thinking, and sure enough, you find a great beach house within a sensible drive from the family home, and you buy that it. Once again, not really thinking real estate investing, just expanding the enjoyment you're experiencing through your dwelling arrangements.

However, the moment you look toward that little starter home two blocks over that you drive by on your way to work...

or...

You investigate that cute little 2 bedroom beach house just down the sand a couple of houses from your vacation home...

with the idea that you can buy it for a great price and either resell it for more soon, or rent it on-going for a nice additional stream of income,
you've clearly crossed over! to the "Investment" side of the house!

We've heard it a thousand times before... "More wealth has been created and/or maintained through Real Estate Investment that by any other method"! It's true, and we know it's true, but the financial numbers are significant, and we don't have all THAT MUCH extra to work with, so we dismiss the idea as a possibility for us, and never find out more.

There are some very powerful and AFFORDABLE ways to move safely and productively into real estate investing.and we'll be covering a few of those over the coming weeks. Check back for more.

Also, if you are intrigued a bit and would like to compress the information timeframe, give us a call. We would love to do some strategizing with you about ways to invest that you might find useful.

Thanks for checking in with us. We love to help!


Friday, May 2, 2014

"Must Haves" in Your Real Estate Professional

by Dan Jensen
Relocation Services Director - Equity Northwest Properties Group

When You're Selling Your Home...

There is a distinct and dramatic difference in the skill set needed to help you market, promote, and effectively find a home buyer as compared to the skill set necessary when you're searching for a home to buy.

Three "Must Haves" to be sure YOUR real estate professional will bring the right tools to the job of helping you SELL your home are:

1.) A sound & effective Marketing Plan

Your real estate agent should have a simple, but powerful marketing plan showing you what marketing and promotion will be done in order to attract the most qualified home buyers. The Plan should certainly be more than simply putting your home into an MLS and a few flyers in the box on a sign.

If you are considering any agent's help in selling, be sure to ask if they have a marketing plan or system that they use. If the answer is 'Not really', find another agent. However, few agents would admit that they don't have a marketing/promotion plan to a prospective home Seller, so be sure you also ask your agent to discuss in detail, each of the steps of their marketing system when you meet. It won't be long before you have a very clear sense of whether the Plan is new to them, or if they are experienced in it's use.

2.) Regular Updates & Communication

You should ABSOLUTELY! expect to hear from your agent regularly throughout the process of marketing your home, through the escrow, and beyond. Information about what other agents who have shown the home had to say, what has been done to promote your home each week, what options you have in making your home more attractive to potential buyers, and more.

If you are not hearing from your agent, call them and ask them to call you at least weekly with an update. If they don't, consider finding a new agent.

3.) Doesn't disappear after your home has been sold

This is a very important MUST HAVE!

Too many times, agents disappear after the transaction has closed. It's unlikely that the agent who helps you sell your home will disappear before they have also helped you find and buy your next home, but why should you have to settle for an agent who pulls a disappearing act on you EVER? You shouldn't have to settle.

Your real estate professional should consistently be available to answer whatever questions about real estate you may have, whenever you have them. There should be regular market updates, and an annual valuation report for your home... are your gaining in value, stagnant, or losing ground.  There should also be communication when special opportunities or area special events, workshops, and Q & A's to keep you alert to trends and those changes that may be effecting your real estate holdings (even if it's only the family home!)

These three are core to every real estate professional's services to their Clients. If you haven't experienced this kind of care, you may not be working with a true professional!

Next Friday, the 3 Must Haves when you're buying real estate.

Monday, April 21, 2014

The Middle Market Pulse

By Rod Sager

Last week I wrote an article about a specific market segment here in Clark County. There is a vital sign that is important as this market continues its recovery that is often overlooked. The middle market pulse if you will. The bottom of our market has been hot for quite a while and continues to see a robust activity in sales and appreciation. But a very import question is this; is that creating motivation in the middle of the market. There is always demand for the bottom of the market and at the very top of the market there is always a fairly flat demand. The middle however is the pulse of the market.

The bottom is always in demand because that is the entry point. Back in 2010 I had a stellar sales year because I focused on the only part of the market that had demand. Entry level, first time home buyers. The interest rates were low and prices were at a ten year low. This created an opportunity for buyers with very modest income to actually own a home. Now the prices at the bottom have pushed high enough that many sellers are in a position to sell that entry level house with a cash at close scenario that allows them to move up to a middle market home in the $250-$350k range. So, are they pulling the trigger and making the move? Check out the article and see for yourself...

Spring Market Trends


Monday, March 17, 2014

Happy St. Paddy's Day! Spring Fever for Real Estate

by Rod Sager (modified version of post from 3/14/2014 on his blog)


That venerable March holiday that brings out the Irish in all us is just around the Corner. This is a time to start thinking about the Spring real estate bump. St. Patrick's Day is not just a green beer holiday party. it signals the early tingles of Spring. The Vernal Equinox is just a few days after the Celtic Celebration The temperature begins to warm, the rains turn to showers, and the sun decides to hang out for more than a peek-a-boo moment. People start thinking about going outside. Driving the old hot rod or walking in the park. And they start looking at homes.

Here in the Pacific Northwest; the early portion of spring can be a fickle time for weather. It is an ideal time to start your real estate adventure. Listing a home in March can be quite successful as discussed in this post from two weeks ago. For buyer getting the process started early is also a good idea. As the month ends and April begins a surge of new listings will appear on the Market. The buyers that started early have the upper hand over those that dive in late. Either they secured their dream home before the "rush" or they eliminated homes, styles, features and neighborhoods they don't like and can concentrate on what they want and like. These buyers can pull the trigger when the spot the right house.

There is more to Real Estate Spring Fever than just the weather. Spring Fever catches all of us. The home and garden shows start up, the Farmer's Market and a whole slew of spring activities that get people thinking about their own home and perhaps new homes they would like to have. This is a great time to start looking at house to buy and or list a home for sale.

Monday, March 3, 2014

Why Listing a Home in March Works

by Rod Sager (originally published February 28th, 2014)

In most real estate markets there is a sales curve that peaks in the summer months and bottoms out in the dead dark of winter. I believe that this cycle is as mental as it is anything else. People tend to be less active in the winter, especially in northern latitudes with cold and miserable weather. It is no surprise that e-commerce performs well in the winter and bricks and mortar retail does not with the notable exception of December holidays.


Information data and chart sourced from RMLS

Our real estate market locally has a modest sales spike in the summer months of roughly 10% above the annual monthly average and about 10% under in the middle of winter. That represents a total swing of roughly 20%. In some markets where winter weather is truly brutal, I would imagine the spread is significantly greater and in sunny SoCal it is probably a flatter curve. The chart above shows this annual trend with a notable exception in 2010 where the fall off came early. The 2013 curve was a more dramatic seasonal curve than the statistical average I compiled since 2001. The 2011 curve is very typical when compared to most of the years since 2001. The 2013 curve is more like one I would expect to see in severe winter climates like the upper Midwest.

I think the best way to wrap your arms around this is to break the home buyers into two very broad classes. Those highly motivated to buy with external pressure and those buying because they can. So the first group is motivated by things such as a job transfer, loss of job, a new baby on the way, divorce, etc. This is external pressure and that makes someone willing to trudge through a foot of snow in the cold misery of January to look at houses or deal with the inconvenience of listing at a time they would rather stay indoors and visit with family.

The latter category is someone with a new job with higher income and maybe they think, "Hey, we can finally afford that dream house on five acres". Or perhaps they are empty-nesters looking to downsize. These buyers and sellers are much more likely to list or start the buying process when it is convenient. They are less likely to brave the wild elements of January looking at houses.

Anther reason there is a spike in sales in the summer is that families with school age children prefer to move over summer vacation when the kids are out school. This is especially true if the children will be changing schools after the move.

In a real estate market like this one; the biggest driver has been lack of inventory in that under median price range. When inventory increases that will relieve some of the pressure and could stabilize prices. If a seller has a home that is a little less than ideal; this is the time to list. This market is driven right now by move in ready, clean condition, updated properties. If a listing is a little outside those ideal parameters, the best way to sell it is in a market with less competition. As more listings come on the market toward May, the house can lose value and or position against superior properties that become available. March is a great way to tap into the "spring fever" of home buying a little ahead of the market. This is the time to get that slightly out of favor listing in front of buyers before a wave of potentially more desirable properties arrive on the scene.

If a seller has that perfect updated, move in ready median priced listing, then sometimes waiting till April can be a smart move so as to tap the increase in buyers actively looking that occurs in mid to late spring. Of course one way to get it both ways is to list in March at a slightly high price, gauge activity, get feedback and either sell at a high price or build a strategy based on the feedback and activity in March and April to position the listing ideally for May and June.

March Madness is amazing for college basketball and can be equally so for real estate.

Monday, February 17, 2014

The USDA and their Real Estate connection

by Rod Sager

The United States Department of Agriculture is an important national government agency. But this is a real estate blog; isn't it? What could the USDA have to do with real estate? That is a fine question and it has a very encouraging answer.

The USDA is interested in maintaining viable rural and farming communities. They have created a special loan product exclusively designed to help homeowners buy rural properties. This is not just for farmers. Farm communities are composed of the same essentials as an urban community. There are stores, gas stations, post offices, banks and other services that are needed to keep a town sustained.

The USDA loan offers qualified buyers in these rural communities the ability to buy real estate with no money down. This program also has very nominal mortgage insurance that is far less expensive than conventional or FHA products. There are of course some restrictions.

The loan must be on a property in a USDA designated rural place. Here in Clark County there is a large area of USDA qualified properties. In general everything North of 179th Street and NOT in the Battle Ground city limits is fair game. There is a USDA website that offers more detail about designated places and other restrictions, here. The map below shows the boundary area and again, areas inside the incorporated Battle Ground City Limits is out as well.



The USDA also has an income restriction. That figure is based on the local market and is not to exceed 115% of the federally established median for the local area. The current maximum allowed income for a family of four in Clark County is $83,950 gross per year. The USDA has a worksheet to help with eligibility requirements. There are additional benefits for over 62 or disabled persons. Click here for more info.

These loans are are limited to USDA funds that are subject to annual federal budget grants. They are the best no down product other than a VA loan. There are several quality lenders here in Clark County that are familiar with these great loans. In general the interest rates on USDA loans is a little higher than conventional and other government backed loans. The FHA loan however has a much higher mortgage insurance and that makes the USDA a superior product if the buyer meets the requirements. Buyers that are qualified VA are almost always better using their VA benefit. Buyers should speak with their trusted mortgage professional to get all the details of these loan products so as to make the best decisions for them.

This is just another great opportunity for home buyers to take advantage of low interest rates, reasonable housing prices and great loan products. It is a good time to buy real estate.

Friday, December 6, 2013

"And the Weather Outside is Frightful!"

 by Dan Jensen


Here we are in the first week of December, 2013, and weather reports from across the USA are "FRIGHTFUL" indeed! Freezing temperatures and harsh winds blanket much of the core of the Country, and even here on the West Coast, you know... the banana belt of the United States :-), we're having our share of colder and windy as well.


Above and below are two pics of the parking lot here at Equity Northwest Properties on the East side of Vancouver, Washington. Quite a change for us from the beautiful sunny days of the preceding two weeks!


No matter which part of the Country is the part you call "home", we wish you warm homes, warm cars, warm meals, and a life that surrounds you with hearts that are filled with warmth!

The Equity Northwest Properties Team

Friday, November 22, 2013

It's THAT Time Again...!!!

by Dan Jensen

We're nearly to the end of November already, and yes, it's THAT time again!

"Taxes just ahead", cries the conductor. Best intentions of better planning and record keeping that we made in January may or may not have been fulfilled, but one thing is certain, whatever can be done to improve what will end up being the tax amount we pay is best adjusted now, BEFORE THE END OF THE YEAR!

A short chat with your tax adviser between now and the first couple of weeks of December will likely provide you with options to improve what might otherwise prove to be more costly and/or time consuming than necessary.

Tax professionals have recently told us that there were several changes made to the tax code in 2012 & this year. Those changes can be either beneficial if planned for properly, or costly if NOT.

Real estate holdings, beginning with your personal home, and certainly those rentals, investment properties, commercial leases, and so on, all offer valuable avenues of tax sheltering and savings when properly structured and reported.

Again, NOW is a great time to call your tax adviser to learn whether or not you may be able to make some end-of-year savings. (By the way, if you don't have a tax pro yet, give us a call. We know some excellent professionals we can pass on to you.)

Thanksgiving is just days away. We hope yours is filled with family and friends, great food, time together, and more!

Thanks for stopping by.

Your Equity Northwest Properties Team

Monday, November 11, 2013

Jumbo is a Bargain!

by Rod Sager

According to the latest statistics, Jumbo loans are actually priced better than conventional loans right now. Some sources suggest that this is the first time in history that has happened. Jumbo loans are loans that exceed the conventional limit which is usually $417,000 but can be higher in certain "expensive" markets. Conventional loans are typically bought by Fannie Mae or Freddie Mac. Jumbo mortgages are mostly held by private investors and it seems they are warming up to the idea of holding mortgage paper again.

If you find yourself in a position to buy a larger home in the $500,000 or more price range, now could be the best opportunity in your lifetime. Right now many markets are seeing price increases. Most of the activity has been in the entry level market and it seems to be spilling into the mid level as well. The high end market tends to trail the bottom so prices on the big homes are still pretty low compared to the peak in 2006-2007. Now that the private mortgage investors are feeling the love, Jumbo loans are very affordable. Maybe that big house in the country with the brand new six stall horse barn and covered arena is within your reach after all. Talk to your real estate professional about this amazing situation. These windows of opportunity often remain open for short periods. Maybe it is time to "pull the trigger".

Friday, October 25, 2013

Halloween Home Marketing

by Rod Sager


As pretty as this is, clear a path through the leaves :)
In six days all the neighborhood kids will be plying the streets dressed as zombies, goblins, super-heroes or maybe even a princess. Trick or Treat! If a seller has their home listed during Halloween there is a great marketing opportunity lurking beneath the veil of candy and costumes.

Typically there are two sets of trick or treaters. The first set which likely begins the annual suger pilgrimage just after dark are the little kids. Toddlers and grade schoolers. These adorable little monsters are almost always accompanied by the parents. Mom and or Dad often wait out front while the little goblins run up to the door smiling and holding out their little plastic jack-o-lantern. This is a great marketing opportunity. If the seller feels chatty they might consider having someone in the family hand out treats while they go talk it up with the neighbors. Know anyone interested in living in this neighborhood? Have a flyer available a give it to them. If the seller is shy, then they should ask their real estate professional to make a half page flyer that can be folded to a 1/4 size and toss it in with the candy. Maybe tell the kid that the paper is for mommy and daddy. The second wave is usually the teenagers. They show up with a king sized pillow case looking for the holy grail of sugerdom. Give them the same flyer and ask them to give it to their folks.

I like to present the idea to people in the neighborhood that they can choose their next neighbor. If they know someone that would like to live in this area, this house represents an opportunity. Your real estate professional should be more than happy to provide flyers for this purpose. During Halloween sellers should make the home bright and inviting despite the dark and creepy nature of the event. This is one time to go for fun and spunky rather than the haunted theme.

Even though sellers hire a real estate agent to help them sell their home, their own participation can help to yield a higher price and or a faster close. It does not matter whether the market is hot or cold, sellers need to make their home stand out against the rest and never miss an opportunity to put it in front of people.

So now I'll say so long and in my best Vincent Price voice a diabolical laugh fades to silence. Buahaha.

Thursday, October 3, 2013

Buying Cosmetic Fixers

by Rod Sager

Locally our real estate market has transitioned into a seller's market save for the higher price ranges. Coping with increasing prices is often a challenge for buyers as they watch the value of their dollar erode. One thing they need to realize is that the turn key, move in ready homes spike first and cosmetic fixers can remain a value in a moderately appreciating market like we have right now. Please refer to this blog post for some valuable information on cosmetic fixers.

Don't Overlook a Home's Potential

Friday, September 27, 2013

Tips for Home Selling in the Fall

by Rod Sager

This late autumn listing in 2012, sold in 6 days.
Up here in the Pacific Northwest we have an abrupt transition from warm summer to chilly autumn. The rain starts falling and the leaves turn bright colors. It is a sight to behold. It also creates some problems for real estate. We get really dark as the fall marches on towards the holidays. Statistics show Autumn is the second busiest season for real estate. This is still a great time to sell and making a home warm and inviting will set it apart from the rest.  

It is important to keep a listed home bright and cheery as the days grow darker. Keeping the leaves raked and clear of the walkway adds positive curb appeal and also keeps safety in the forefront as wet leaves are quite slippery. Be sure to mow the lawn every week until the end of October at least. As the daily temps plunge the need to mow will go away. The leaves however will linger on through thanksgiving so keep on top of that. Light and bright sells in the Northwest.  

I typically offer up tips on prepping a listing for Autumn but I came across a well done article on the Internet with ten tips for selling in the fall and thought I would share them with all of you. Some may not fit our Northwest situation 100% as the author is based in California, but these are still pretty good.

Ten tips from Elizabeth Weintraub 

Clean Up the Yard

Rake dead leaves and debris in your lawn. Don't let overgrown vegetation block the windows or path to the entrance. Cutting bushes and tree limbs will let the sun inside and showcase the exterior of your home. Cut away summer vines and cut down dead flowers.

Create Autumn Curb Appeal

The most popular autumn flowers are chrysanthemums (or mums) and they bloom for a long time. I am also partial to marigolds for fall. Both mums and marigolds are available in yellow, which is a home selling color. Plant them in pots. Place pots on the steps and along the sidewalk. Accent with pumpkins.

Dress the Windows

Rain and wind from over the summer months can make your windows dusty and streaked by autumn. You might not notice smudges, but buyers will, if only on a subconscious level. To sell a home, your windows need to sparkle. Even though I am not selling my home, my cats routinely rub their little noses on the inside glass while walking along window ledges, so I need to wash my windows inside and out every autumn. Remove screens and spray them down.


Check the HVAC

You want the air inside your home to smell fresh. When was the last time you changed your furnace filter? You can buy 90-day furnace filters. Have the HVAC system checked before you need to turn on the heat. Besides, the buyer will ask a home inspector to look at your HVAC. If you discover problems with your furnace, it's better to fix them before your home goes on the market.

Clean Out the Fireplace

Ah, nothing smells like autumn than smoke from a wood-burning fireplace. However, in some parts of the country, burning wood indoors or outdoors is outlawed. In Sacramento, we have certain days when we are not allowed to burn wood in the fireplace. If you have a gas fireplace, light it when buyers come through. If the fireplace is filled with cobwebs because it hasn't been used for months, vacuum it out and wash it down. Some home stagers arrange knickknacks in the fireplace in place of wood logs.

Prepare Autumn Dishes

Speaking of autumn scents, you might set out freshly baked pumpkin cupcakes or simmer hot apple cider on the stove. Put a tray of cinnamon sticks on the counter, dotted with whole cloves. One of my favorite autumn treats as a kid was snickerdoodle cookies. Prop open a cookbook to an autumn stew. Fill a bowl with crisp red apples.

Set the Autumn Mood Musically
When I think of autumn music, beyond "See You in September" and "California Dreamin'," polka music and accordions come to mind. German beer fests are always held in October. But that doesn't seem appropriate for autumn home selling unless you're entertaining a frat house. I suspect a home seller is better off with Enya's "The First of Autumn" or George Winston's new age piano album "Autumn."

Utilize Autumn Accent Colors

You don't need to dump a lifeless sofa when you can accessorize its dullness with bright red, orange and / or golden yellow pillows. Toss a quilt or autumn-colored throw over a chair. After you've cleared away the clutter and depersonalized each room, bring a little bit of autumn hues to each room by placing bold-colored accent pieces in odd groupings such as 3's and 5's. Create an autumn centerpiece for the dining room table by arranging pine cones and nuts around orange candles, stick in a few leaves from the yard.
Turn on the Lights

Above all, bring in the light. When days get shorter, the sun sets lower in the horizon and casts wider shadows. Pull up the blinds, open the shutters, push back the drapes on every window. Turn on every light in the house, including appliance lights and closet lights. Brighten darker rooms with few windows by placing spotlights on the floor behind furniture, and for goodness sakes, turn off the TV.

Offer Parting Treats

I like to leave a guest book by the door for people to leave comments about the home. Gathering buyer feedback can be crucial. And buyers will feel more compelled to leave you a note if you give them something in return. Like tiny packets of candy corn or those snack-sized candy bars -- oh, I love Snickers bars like no tomorrow. Or you can go all-out and leave a tray of individually wrapped caramelized apples, tied with a curling ribbon.

At the time of writing, Elizabeth Weintraub, DRE # 00697006, is a Broker-Associate at Lyon Real Estate in Sacramento, California.

Friday, September 6, 2013

The Back to School Lull and Home Affordability

by Rod Sager

All the kiddies are on the bus and off to school. Much to their chagrin but leaving mom and dad with a happy grin. This is a hectic time in the lives of families as the summer transitions to fall. I am noticing here in the local market a bit of a lull in activity. I believe we will see a slow down as is typical for September, but should still beat last year's ninth month figures. As the month comes to a close it is likely to pick up a bit.

Autumn can be a great time to sell or buy a home. The air is crisp and clean, colors begin to shift to golden hues of red and orange. It is just a wonderful time of year. If you are listing a home it is wise to keep the leaves clear of the walkways. Wet leaves are hazardous and may keep some people from looking at the home thoroughly. Keep the rain gutters clear of debris as well. Overflowing gutters are easy to fix but leave a negative impression on buyers. Here is a link to a great article on selling your home in the fall. One thing you will find in the article is a tip on keeping the home as bright as possible. Here in the Washington we have the double whammy as the year labors on. First, we get allot of cloud cover which makes homes darker inside during the day. Second we are well above 45 degrees of latitude and that means a low hanging sun for an even darker dark day. The bottom line is bright sells!

Source, Regional Multiple Listing Service
For buyers the time may be right now. As the activity slows down just a touch, the manic multiple offer scenarios will be a little less frequent. Rates are stable, for now, but the end of this year marks the end of several key federal programs that could create a dilemma for entry level buyers. Of course prices have been edging up as well, so buyers that wait will likely pay more. The home affordability index peaked in early 2012 and now is beginning to tighten up. The chart shows the index based on an NAR model. The value is the percentage of the mortgage on a median priced home that the median family income can support. As of June this year it was 167%. That means a family earning the median income in this area can afford 167% of the mortgage of the median priced home. This is still very affordable and frankly means that even families well below the median income can qualify for home at or near the median. Home affordability is more important than price since price is relative. If a house is $50,000 that is a low price, but if a buyer only qualifies for $45,000 than it is relatively expensive and out of reach. Keeping the affordability index at 100% or more is healthy for the market. we have a healthy market right now, so buyers should jump in and sellers should get ready to move.


Friday, August 30, 2013

Real estate is a local business.

By Rod Sager

How often have you heard the expression, "real estate is about location, location, location"? If we are to take this idea at face value, then real estate is a local business. Local companies are much more in tune with the neighborhood trends, community developments, municipal and county regulatory and legislative agendas, and other important facts about the area. It stands to reason that working with a local real estate professional in a local company is a good idea.

This blog has been established to get good real estate information out to the public. We often post tips about home care, and local market trends. Today we will talk about the importance of local businesses and local professionals.

When choosing a real estate agent, buyers ought to think about the local aspect of real estate. Will this person understand the immediate market they are interested in? Is the company they represent a locally owned company or a national franchise? If the latter, then are they at least locally focused. Purchasing a home is most likely the single most expensive thing most people will ever buy. It seems obvious that care and attention to whom trust is placed to represent that transaction is paramount.

Local is critical because the difference between a "house" and a "home" is local. Building a home from a house is done with family, friends, neighborhoods, schools, churches, clubs and services. Local, local, local is as important as location, location, location because knowing the right location requires a local awareness.

If moving from Portland, OR buyers should consider carefully before using a dual licensed Portland agent for a Clark County home purchase. Although Portland is just across the river, it is a state away. Real estate in Oregon is conducted in a similar fashion but there are many different facets and nuanced subtleties that can be significant enough to bring about pause.

It's been more than a decade since Gene Thompson left one of America's largest national real estate firms to open his own brokerage here in Vancouver U.S.A. Equity Northwest Properties has always adhered to Gene's idea that real estate is a local business. One of the advantages to large national chains has always been resources. But national chains are typically run from a corporate office in some far away place. Local branches are often force fed a staple diet of the latest corporate headquarters buzz program. As we turned the century over to a new millennium many of those "resources" began to become widely accessible through the ever present internet technology. Now smaller, local companies have similar access. The resource edge offered by the big national brokerages has eroded significantly since 2000.

That has allowed companies like Equity Northwest Properties to thrive. Local Realtors® working local markets with a local corporate policy is pure bliss. This local minded business model has allowed Gene's company to evolve into one of the region's largest independent brokerages with offices in Vancouver, Camas and Kelso. Between the three offices are affiliations with the two largest multiple listing services in the Pacific Northwest, both the RMLS and NWMLS. That makes Equity a very local company with a regional reach. This is a powerful combination.

In conclusion buyers and sellers should strongly consider the local aspect of real estate when deciding upon whom they will hire to represent them. The best decisions are made with the best information and real estate information is local to the core.

Monday, August 19, 2013

July's MLS sales figures for Clark County were stellar

By Rod Sager (from Real Estate with Realtor Rod, August 16th, 2013)

The numbers are in for July from our local multiple listing service and they look great. Looking back first at last year, July 2012 was healthy but not stellar. Inventory was starting to tighten up and demand was strong enough in certain segments to generate multiple offers. 499 transactions were closed in July 2012 for Clark County against this year's total of 696. We are still well off the frenzied pace of 2005-2007 but clearly the best we've seen since "the crash".

Evaluating numbers is never as easy as just looking at the one or two "big" stats. Often people, including some Realtors®, look at median price or total unit sales as an indicator that all market segments are moving equally. Just because the median price is up 21% by no means suggests that any random house that was sold last year is now worth 21% more this year. The real estate market is very complex with neighborhood fluctuations, locations, home size, price range, and styles often performing independent of each other based on market demand or supply.

The chart below shows the "big" over all county stats for this local market and then breaks the numbers down a little further to show some broad segment trends. The big question for John and Sally homeowner is often geared towards, "can I sell MY house right now"? If John and Sally own a condo they may not be much better off this year than they were last year in market appreciation. The condo market is almost always late to recover.

Last year the sales figures were heaviest in the entry level market. Those $125-150k three bedroom ramblers were being snatched up and as such, supply tightened up and prices soared. This year that market segment was priced high enough that demand slowed down a little, but the middle market surged with larger four bedroom houses seeing significant increases in unit sales. Those bigger mid sized homes saw a massive 59% increase in sales but a more modest 13% increase in median price.

Last year I said that the bottom has to tighten up first before the middle can take off. Well, the bottom did tighten up and now the middle is taking off this year. That is driving the increase in median price. The smaller two bedroom houses have peaked with only a 1.3% increase in median price despite a large surge in unit sales of 46%. Even the bread and butter three bedroom market that was red hot last year, is showing preliminary indications that the buyers are nearing their limits. The 18% increase in median against a large surge of 29% in units sold is still quite robust, however. The sellers in the entry level often move up to that bigger house and as they sell their 2 and 3 bedroom homes they move into the middle market. The 59% increase in unit sales in that segment will likely produce more impressive median increases when we check the numbers in a few months.


Of course this discussion has to hinge on keeping other complex variables favorable, such as the general economy, jobs and the ever critical mortgage rates.

The big takeaway for homeowners is the fact that their home that may have been upside down or too tight to sell, could in fact be a seller today. Contact your favorite Realtor® for a Comparative Market Analysis on your home. Most offer this service for no charge, I certainly will.

Monday, July 1, 2013

Tips for Buyers when evaluating an Inspection

Rod Sager

It is highly recommended that a buyer have an inspection completed by a licensed inspector before committing to a purchase. Here in Washington state we have a special form that typically accompanies an offer allowing the buyer to conduct and evaluate an inspection to determine that the house is suitable, safe and in good repair.

The primary purpose of the inspection is to have the house thoroughly reviewed by a professional that uses a standardized method of inspection. The inspector follows a procedure that is designed to make certain "no stone is left unturned". The buyer should use the information obtained in the report to determine several things. First, are there any genuine safety issues or serious defects that must be addressed prior to close? Second, are there issues that may affect the ability to finance the property? These two issues should be the buyer's primary concern. These are the items to ask the seller to remedy. Third, are the items that may be marginal or even defective but do not warrant the risk of launching a torpedo into the deal. It is a seller's market here in Southwest Washington as it is an many markets and seller's control the tempo of deal at the moment.

Buyers that ask for every little detail on the inspection report will likely find themselves looking for a new house over and over again. Inspections are designed to protect the buyer from serious hazards and excessive expenses, not to beat up the seller with the classic nickel and dime items. A notable exception might be a new construction home where the builder is on site and often willing attend to minor details since the expectation on a new home is rightfully higher.

Items that are generally of serious concern are things like, the roof, furnace, serious dry rot, wood destroying pests, etc. Financing a home using a government backed loan such as USDA, FHA or VA can also require some effort by the seller to comply. These loans require that no earth make contact with wood, crawl space vents are clear and secure, roof is in good shape with a 3-5 year life expectancy, no vegetation in contact with the siding, etc.

The remaining items of minor nature on the inspection report can be used as a "honey-do" list of things to tidy up after the buyer moves in. In our market we are seeing rising prices and interest rates. If a buyer crashes his deal on minor items that cost a few hundred dollars or even a thousand, they may very well pay more than that in higher home prices and monthly payments due to those increasing. A price increase of just one half of one percent on a $200,000 home is $1000 and we have seen prices rising at a rate closer to one percent per month over the last twelve months. It can be counter-productive for a buyer to kill a deal over the little stuff.

When evaluating your inspection try to keep everything in perspective. Keep in mind the idea of protecting yourself from exposure to serious expense or danger rather than nit-picking the seller. Look at the big picture before pounding the seller over that loose light switch cover the inspector found. This will help to ensure a smooth transaction and a more pleasant experience for all parties.